THE OPEN HOUSE PROJECT
Real Estate Technology Explained
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Six Referral Relationships You Need to Build

One of the many joys of being in real estate sales is having the opportunity to be self-employed. Depending on your own knowledge, schedule, and work ethic can be both gratifying and rewarding as you build your own business or brand. But as you dive deeper into the world of real estate, you’ll soon learn

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9 Digital Marketing Tips Every Realtor Should Know

Competition is always fierce among realtors in local markets, regardless of the size of the community they serve. Real estate agents always find themselves fighting for clients. The best way to get ahead of your local competition is to implement a comprehensive online marketing strategy. Use the following tips courtesy of the digital marketing gurus

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7 of the Best Apps for Realtors

In any profession, there are new technologies that can help you succeed and become the best in your industry. Mobile technology has become some of the most useful technology in our modern world. With the rise of mobile devices, you can utilize apps that will help you become the best professional you can be. As a realtor, there are many apps that will guide you to the top in your local market. Discovering these apps will help you take your career to the next level.

1. Instagram

While you might think Instagram is just an app for younger generations, it is one of the most effective forms of free advertising on the market today (you can also pay to advertise as well). Building a strong following on Instagram can give you a pool of potential clients that will be amazed by your new listings that keep showing up on your Instagram account. Make sure to take beautiful photos of your listings and choose the very best ones to post to your account. The more regularly you post, the more followers you are likely to get on this social network. For tips on integrating Instagram into your current marketing routine, read this great post from the NAR.

2. Zillow

Knowing your market inside and out is essential to being the best Realtor you can be. With the Zillow app, you can stay on top of the local listings in your area as well as the comps around your current listings. Zillow gets over 160 million monthly visitors, so adding your listings to the site is a great way to gain additional exposure!

3. Mint

As a Realtor, you are likely in control of your own budget. All the cost of advertising, traveling between properties, and other fees will rest on your shoulders, so it’s very important to budget your money wisely and have visibility over your spending. With the Mint app, you will be able to track right where your money is going. This will help you to maximize profits and have enough money saved for future investment in your career.

4. DocuSign

There are many documents that must be signed when dealing in real estate transactions. When you are looking to securely sign these documents digitally, DocuSign is a very helpful app. As the number one eSignature brand, DocuSign will help you to securely and efficiently take care of all your important real estate documents.

5. YouTube

High-quality videos are becoming more important in the real estate industry. With the advancement of technology, most of these videos can be shot right from your smartphone. By installing the YouTube app, you will be able to upload these videos right to your YouTube channel after filming them on your phone. The new ease of shooting and uploading videos to YouTube right from your phone will help you to gain more exposure for your listings on the largest video sharing site in the world.

6. Evernote Scannable

Despite the mounds of paperwork to complete for each client, it is impossible to be completely paperless as a Realtor. With Evernote Scannable, you can use your phone to digitally scan all your important documents. This will help you stay more organized and secure your important documents.

7. AM Open House

Open houses are one of the most effective forms of advertising in the real estate industry. To maximize the effectiveness of an open house, you must be able to gather information about potential buyers. AM Open House is an amazing app for this purpose. With a digital sign in sheet, social sharing capabilities, online property management, and much more, you will find that this app is one of the most effective in helping you succeed as a Realtor.

Thanks to Great Guys Moving Company for giving their input on the best real estate apps. This nationwide mover offers residential and commercial moving services including local moves, long distance moving, storage solutions, piano moving, and military DITY moves. If your clients are looking for good deals on moving companies, consider directing them to Great Guys. For additional advice on the cost of long distance moves, tips on moving with pets, and other moving resources, check out the Great Guys moving blog.